- Level up Your Website's Growth with Semantic SEO.
- Posts
- Webpage Layout Impact on Rankings
Webpage Layout Impact on Rankings
Your webpage layout plays an important role in how your content ranks for certain queries. Since Google started to fully rely on “Deep Learning” and “Machine Learning”, it also evaluates “page layout” according to the “general feedback” that is collected from the web. Yes a webpage should have a great content to rank higher. But, If the page layout containing that 'good content' lacks value for the users and search engines, it can badly impact the rankings of that webpage. I was also reading one of the test done by Koray, where he changed the page layout of a specific website section whose traffic had been lost previously. With some 'background color changes' and just the 'order of the page elements,' the lost section traffic reverted. That’s why the document design we make for our clients plays a huge role in ranking for their webpages. And I’ve helped grow multiple brands by investing hours in making best document designs so that the clients get the maximum ROI from their investment into creating the content. The layout and template work in harmony to increase the webpage quality and it’s ranking in search engines. So it’s always a great idea to not neglect the “page layout” from the equation of creating the helpful content. When you're ready, here is how I can help: - Hire me to make your website a topical authority and dominate your niche. - Private one-on-one coaching on semantic SEO. Connect me via: |